MTV Live

Art Direction, Design, Animation

MTV approached the Imaginary Forces team to brand their new live-music-focused network. We used colorful 3D elements with hints of vinyl texture and sound bars mixed with live footage.

My role as art director involved working with the creative director to execute the look and feel of the project. I was tasked with coordinating and organizing the workload for the animators, designers, and interns. I also worked on design and animation in addition to art-directing the team.

Project produced at Imaginary Forces •
Client: MTV